It Must Be Love poster
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It Must Be Love

10.019261h 10mMovieComedy

Fernie Schmidt (Colleen Moore) lives with her parents in the rear of their delicatessen. The smells of the business - cheeses, sausages, garlic and pickled herrings - repulses Fernie, who dreams of leaving this environment and moving into…

DirectorAlfred E. Green
WritersRob Wagner·Brooke Hanlon

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It Must Be Love was released on August 22, 1926 but we couldn't find it on any streaming service yet. Rights can change — try again later.

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Cast · Directed by Alfred E. Green

CMColleen Moore
Colleen Moore
Fernie Schmidt
JHJean Hersholt
Jean Hersholt
Pop Schmidt
MMMalcolm McGregor
Malcolm McGregor
Jack Dugan
DSDorothy Seastrom
Dorothy Seastrom
Min
MO
Mary O'Brien
Lois
ASArthur Stone
Arthur Stone
Peter Halitovsky
BRBodil Rosing
Bodil Rosing
Mom Schmidt
CMCleve Moore
Cleve Moore
Al
RHRay Hallor
Ray Hallor
Joe

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It Must Be Love — streaming FAQ

Which OTT platform streams It Must Be Love?

It Must Be Love isn't streaming anywhere in India yet.

Is It Must Be Love on Netflix?

No, It Must Be Love is not on Netflix in India as of September 2026.

Is It Must Be Love on Amazon Prime Video?

No, It Must Be Love isn't on Amazon Prime Video in India right now.

Where can I watch It Must Be Love for free?

It Must Be Love isn't streaming in India yet, so there's no way to watch it free at the moment.

What is the OTT release date for It Must Be Love?

It Must Be Love hasn't started streaming in India yet. Based on the typical 6–8 week theatrical-to-streaming window, we estimate it will arrive around October 10, 1926. This is a prediction, not a confirmed date.