Rik Cordero is an American film director and musician. Cordero was born and raised in Queens, New York and is known for applying unusual, non-traditional shooting methods in his work. He was nominated for Video Director Of The Year at the 2009 BET Awards and was the recipient of the Best Film Award for his feature film, Inside A Change which made its world premiere at the 2009 HBO NYILFF. In 2010, Cordero was featured in Sprite's print and television ads for their Spark campaign and directed The World Is Watching, a documentary about the culture of New York City high school basketball produced by Nike and narrated by Spike Lee.
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